{"product_id":"now-lycopene-10mg-60softgel","title":"NOW Lycopene 10mg 60softgel","description":"  \u003cp\u003e\u003cfont color=\"#8000ff\" size=\"6\" face=\"Verdana\"\u003e\u003cstrong\u003eNOW Lycopene\u003c\/strong\u003e\u003c\/font\u003e\u003c\/p\u003e\u003cb\u003e\u003cfont color=\"#f38a00\" size=\"2\" face=\"Arial\"\u003e\u003cfont color=\"#f38a00\" size=\"2\" face=\"Arial\"\u003e\u003cfont color=\"#f38a00\" size=\"2\" face=\"Arial\"\u003e\r\n          \u003cp\u003e \u003c\/p\u003e\u003c\/font\u003e\u003c\/font\u003e\u003c\/font\u003e\u003c\/b\u003e\u003cfont size=\"4\" face=\"Verdana\"\u003eA Naturally Sourced Antioxidant for the Maintenance of Good \u003c\/font\u003e\u003cfont size=\"4\" face=\"Verdana\"\u003eHealth. \u003c\/font\u003e\u003cfont size=\"4\" face=\"Verdana\"\u003eLycopene has the most potent antioxidant activity of any \u003c\/font\u003e\u003cfont size=\"4\" face=\"Verdana\"\u003ecommon carotenoid and as such, it is sought after as a natural preventative therapy for \u003c\/font\u003e\u003cfont size=\"4\" face=\"Verdana\"\u003ea wide variety of conditions.\u003c\/font\u003e\u003cb\u003e\r\n    \u003c\/b\u003e\u003cp\u003e \u003c\/p\u003e\u003cfont color=\"#533690\" size=\"2\"\u003e\u003cfont color=\"#533690\" size=\"2\"\u003e\u003cfont color=\"#000000\" size=\"4\" face=\"Verdana\"\u003eLycopene is a member of the carotenoid family of chemical \u003c\/font\u003e\u003cfont color=\"#000000\" size=\"4\" face=\"Verdana\"\u003esubstances. Lycopene is a natural fat-soluble pigment that gives tomatoes, \u003c\/font\u003e\u003cfont color=\"#000000\" size=\"4\" face=\"Verdana\"\u003ewatermelon, and pink grapefruit their characteristic red colour and protects these \u003c\/font\u003e\u003cfont color=\"#000000\" size=\"4\" face=\"Verdana\"\u003eorganisms against the toxic effects of oxygen and light. It is also a powerful \u003c\/font\u003e\u003cfont color=\"#000000\" size=\"4\" face=\"Verdana\"\u003eantioxidant for humans. Processed tomato products are a more bioavailable dietary \u003c\/font\u003e\u003cfont color=\"#000000\" size=\"4\" face=\"Verdana\"\u003esource of lycopene than fresh tomatoes. The average daily intake of lycopene is \u003c\/font\u003e\u003cfont color=\"#000000\" size=\"4\" face=\"Verdana\"\u003eapproximately 25 milligrams, with 50% of this in the form of processed tomatoes. \u003c\/font\u003e\u003cfont color=\"#000000\" size=\"4\" face=\"Verdana\"\u003eLycopene is a predominant carotenoid in blood and tissues. It is highly lipophilic and \u003c\/font\u003e\u003cfont color=\"#000000\" size=\"4\" face=\"Verdana\"\u003eis commonly found within cellular membranes. Like other carotenoid substances, \u003c\/font\u003e\u003cfont color=\"#000000\" size=\"4\" face=\"Verdana\"\u003elycopene is transported in the blood and on LDL cholesterol, making it readily \u003c\/font\u003e\u003cfont color=\"#000000\" size=\"4\" face=\"Verdana\"\u003eavailable to act as an antioxidant that scavenges free radicals and quenches singlet \u003c\/font\u003e\u003cfont color=\"#000000\" size=\"4\" face=\"Verdana\"\u003eoxygen to prevent oxidative damage to DNA.\u003c\/font\u003e\u003cb\u003e\u003cfont color=\"#f38a00\" size=\"2\" face=\"Arial\"\u003e\u003cfont color=\"#f38a00\" size=\"2\" face=\"Arial\"\u003e\u003cfont color=\"#f38a00\" size=\"2\" face=\"Arial\"\u003e\r\n              \u003cp\u003e\u003cfont color=\"#000000\" size=\"4\" face=\"Verdana\"\u003eDirections:\u003c\/font\u003e\u003c\/p\u003e\u003c\/font\u003e\u003c\/font\u003e\u003c\/font\u003e\u003c\/b\u003e\u003cfont color=\"#533690\" size=\"2\"\u003e\u003cfont color=\"#533690\" size=\"2\"\u003e\u003cfont color=\"#000000\" size=\"4\" face=\"Verdana\"\u003e Adult Dosage: Take 2 softgels daily with meals.\u003c\/font\u003e\u003c\/font\u003e\u003c\/font\u003e\u003cfont color=\"#533690\" size=\"2\"\u003e\u003cfont color=\"#533690\" size=\"2\"\u003e\u003cb\u003e\u003cfont color=\"#f38a00\" size=\"2\" face=\"Arial\"\u003e\u003cfont color=\"#f38a00\" size=\"2\" face=\"Arial\"\u003e\u003cfont color=\"#f38a00\" size=\"2\" face=\"Arial\"\u003e\r\n                  \u003cp\u003e\u003cfont color=\"#000000\" size=\"4\" face=\"Verdana\"\u003eIngredients (each softgel contains):\u003c\/font\u003e\u003c\/p\u003e\u003c\/font\u003e\u003c\/font\u003e\u003c\/font\u003e\u003c\/b\u003e\u003cfont color=\"#000000\" size=\"4\" face=\"Verdana\"\u003e\r\n            \u003cp\u003eLYC-O-MATO \u003c\/p\u003e\u003c\/font\u003e\u003cfont color=\"#000000\" size=\"4\" face=\"Verdana\"\u003e(Tomato fruit extract) from \u003ci\u003eLycopersicon esculentum\u003c\/i\u003e……166.7 mg\u003c\/font\u003e\r\n          \u003cp\u003e\u003cfont color=\"#000000\" size=\"4\" face=\"Verdana\"\u003e \u003c\/font\u003e\u003c\/p\u003e\r\n          \u003cp\u003e\u003cfont color=\"#000000\" size=\"4\" face=\"Verdana\"\u003eProviding: Lycopene…………………………….…..………10 mg \u003c\/font\u003e\u003cfont color=\"#000000\" size=\"4\" face=\"Verdana\"\u003eLYC-O-MATO\u003c\/font\u003e\u003c\/p\u003e\r\n          \u003cp\u003e\u003cfont color=\"#000000\" size=\"4\" face=\"Verdana\"\u003eis a registered trademark of LycoRed Natural Products Ltd. \u003c\/font\u003e\u003c\/p\u003e\n\u003cb\u003e\r\n            \u003c\/b\u003e\u003cp\u003e\u003cfont color=\"#000000\" size=\"4\" face=\"Verdana\"\u003eNon-Medicinal Ingredients: \u003c\/font\u003e\u003c\/p\u003e\n\u003cfont color=\"#533690\" size=\"2\"\u003e\u003cfont color=\"#533690\" size=\"2\"\u003e\u003cfont color=\"#000000\" size=\"4\" face=\"Verdana\"\u003eRice Bran Oil, Softgel (gelatin, glycerin, water).\u003c\/font\u003e \u003c\/font\u003e\u003c\/font\u003e\u003c\/font\u003e\u003c\/font\u003e\u003c\/font\u003e\u003c\/font\u003e","brand":"NOW","offers":[{"title":"Default Title","offer_id":33546248274,"sku":"7794","price":29.99,"currency_code":"CAD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0408\/7649\/products\/s7794.jpg?v=1493127438","url":"https:\/\/parisnaturalhealthfoods.ca\/products\/now-lycopene-10mg-60softgel","provider":"Paris Natural Foods","version":"1.0","type":"link"}